Randomly coming up with sentences inclusive of keyword research results is not the purpose of SEO campaign marketing services. Even Google very well identifies the searcher’s intent and then top lists the links which serve this purpose the best. We ensure that all our clients can successfully pass Google’s searchers intent test to get the top ranks on major search engines.
For this, we categorise the content curated from our end into four – Informational, Navigational, Transactional, and Commercial.
This categorisation helps our content strategists to filter out the keywords used in their content. So that when a person is looking forward with a commercial intent to explore the best options, he is not directly taken to the call to action link. Instead, he gets access to information on multiple opportunities.